B&M Trolley Dash - Cash for Kids Mission Christmas 2016
02 July 2017
At B&M, we're getting very excited for Christmas. But for millions of children up and down the country, Christmas is a difficult time of year.
The festive pinch sees struggling families unable to afford the cost of Christmas, and for the 1 in 3 children living in poverty in the UK, presents are a luxury their parents can't afford.
Which is why we're once again backing the Cash for Kids Mission Christmas campaign. Last year the charity's annual toy appeal generated more than £13 million in gifts and donations which were distributed to over 300,000 kids.
We've set up drop-off points in a selection of our stores across the country. All you have to do is pick up an extra gift during your Christmas shopping and donate it at your nearest participating B&M store.
If you'd like to make a donation and help put a smile on a child's face this Christmas, find your local area radio station website below to check where your nearest B&M drop-off point is.
